The Association for Animal Welfare Advancement Learning Center
MindEdge: Digital Marketing Courses & Certificate in Digital Marketing
Our partner, MindEdge, offers marketing training and a Certificate in Digital Marketing. Digital marketing helps organizations promote and sell products and services through online marketing methods such as social media messaging, website ads, Facebook marketing campaigns, Google Adwords, and more. It's vital to develop a marketing strategy that keeps up with the technology. Course in this certificate cover the strategic issues, marketing methods and tactics, industry terminology, and best practices. Each of the nine courses offer examples, videos from industry-leading practitioners, interactive games, and review questions to ensure mastery of the material.
Note: these courses are NOT approved for CAWA CEs but some award PDUs and HRCIs.
*** For full details and to register, see The Association's MindEdge Catalog here. MindEdge courses are available to all of your staff and volunteers, so share this link to all!
Course Titles: (length and fee vary)
- An Overview of Marketing
- Content Marketing
- Conversion Rate Optimization
- Digital Marketing Strategy
- Marketing Automation
- Mobile Marketing
- Paid Search (PPC)
- Search Engine Optimization
- Social Media Marketing
- Web Analytics