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  • TechSoup: Email Marketing for Nonprofits Bundle

    Product not yet rated

    Our partner, TechSoup, presents a five-part series of on-demand webinars. Members can use a code to receive a 20% discount. See Overview for more details and how to access the discount code. The discount will run June 1 to Dec. 31.

    Our partner, TechSoup, presents a five-part series of on-demand webinars that will show you how to create and implement an effective email marketing strategy. We'll cover segmenting and customizing your email marketing messages and content for better results, goal setting, benchmarking and analytics as well as discuss the best frequency for your email campaigns to optimize your response rates and budget. Whether you are a marketing maven or a newbie, you'll come away with a deep understanding of how to integrate email with online and offline marketing channels for a successfully integrated campaign.

    *All course fees are non-refundable.

    1. Email Marketing 101: How to Get Started Building Your Email Marketing Strategy
    2. Email Marketing 201: Goal Setting and Benchmarking (Analytics are Fun!)
    3. Email Marketing 202: The Importance of Target Lists 
    4. Email Marketing 203: Segmenting Your Targets and Growing Your Email List
    5. Email Marketing 204: How to Stand Out in Your Audience’s Email Inbox

    Members of The Association: obtain the TechSoup discount code here to receive 20% discount off the $200 tuition - discount applicable June 1 - December 31, 2019 only.

    *** MUST Register for the TechSoup series via this link.

  • TechSoup: All Access Pass to Successful Tech Planning

    Product not yet rated

    Our partner, TechSoup, presents a four-part series of on-demand webinars. Members can use a code to receive a 20% discount. See Overview for more details and how to access the discount code. The discount will run June 1 to Dec. 31.

    Our partner, TechSoup, presents a four-part series of on-demand webinars that will help you get out of the technology doldrums so that you can assess your organization’s technology infrastructure and address your current and future needs. At the end of the learning track, you’ll have a fully realized tactical technology action plan to guide your organization.

    *All course fees are nonrefundable.

    1. Tech Planning 101: Getting Started and Assessing Your IT Infrastructure
    2. Tech Planning 201: Developing a Data Strategy
    3. Tech Planning 202: Organizing Online Communications
    4. Tech Planning 203: Putting Your Tech Plan into Action

    Members of The Association: obtain the TechSoup discount code here to receive 20% discount off the $200 tuition - discount applicable June 1 - December 31, 2019 only.

    *** MUST Register for the TechSoup series via this link. 

  • Idealware: The Complete Infographic Toolkit for Nonprofits: From Data to Action

    Product not yet rated

    Our partner, Idealware, presents a four-part infographic series. See Overview for more details.

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    Infographics with attractive images and compelling data can reach a big audience. They give your data the power to rally support, inspire action, and drive impact. Tap into your data’s potential to create change. Over four Thursdays starting February 6, Idealware will help you see what kinds of data are best translated into infographics and find the stories hidden in the numbers. We’ll walk you through the practical steps of creating and using your infographic and look at examples of how other organizations created successful infographics. And best of all, we’ll help you develop your own infographic that you can begin using right away.

    Throughout the course, you will:

    • Identify what you hope to accomplish with an infographic and the ways you want to use it.
    • Learn techniques for finding useful data—both public and within your own organization.
    • Learn how to translate your data to speak to your audience
    • Consider visual techniques and strategies to display your information.
    • Review tools–including live demos– that can help non-designers create infographic.
    • Walk through the practical considerations from concept to completion.
    • Explore the communications opportunities an infographic creates.
    • Walk away with a simple infographic you can use to help your organization start a conversation or promote a cause.
    • Also includes “homework review” in the sessions– for those who send their homework in advance, we’ll provide feedback live in the sessions.

    *** MUST Register for this Idealware series via this link.

  • Idealware: Data Systems Assessment

    Product not yet rated

    Free webinar. Our partner, Idealware, explains how savvy data management and analysis can lead to increased funding and better programs and services.

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    The collection, management and analysis of data is becoming increasingly more important for nonprofit organizations. Savvy data management and analysis can lead to increased funding and better programs and services and has become critical to sustaining the work of our nonprofit.  But, data management is not simple, especially when working with sub-optimal data tools. Many organizations feel overwhelmed by the prospect of selecting and implementing new data systems.

    This free session will review a process for assessing current organizational data needs in preparation for implementing new data systems.

    *** MUST Register for this Idealware series via this link.

  • Idealware: Establishing Tech Policies to Protect Your Nonprofit— a 3-Part Course

    Product not yet rated

    Free webinar from our partner, Idealware/Tech Impact. Clear, concise policies governing the use of technology can help protect your nonprofit against the risks of scams, malicious software, and bad data handling practices.

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    Clear, concise policies governing the use of technology can help protect your nonprofit against the risks of scams, malicious software, and bad data handling practices. Do you have guidelines in place to ensure appropriate staff use of social media? Does your staff know what to do in the event of a natural disaster such as a flood, fire, or ransomware attack? How do you manage staff use of phones or computers that mix personal and work data?

    If you don’t have written policies—and regular training to ensure that people understand them—your organization may face bigger risks than you think. Over three 90-minute webinars, we’ll walk you through the questions you should consider as you develop policies to protect your nonprofit.

    Throughout this course, you will:

    • Identify the risks your nonprofit faces and the level of risk with which you’re comfortable.
    • Ask yourself important questions about what is and is not acceptable use of organization resources and tools.
    • Learn to manage people and data to keep your organization safe from malicious attacks and honest mistakes.
    • Walk through the pros and cons of whether staff members should use their personal devices for work.
    • Consider the ways you can partner with your staff to protect organization data on personal devices.
    • Review what you’ll need to do if your office experiences a major disaster such as flood, earthquake, or ransomware.
    • Gain the knowledge you need to write smart policies to protect constituents, staff members, and your organization.

    Toolkit Schedule: Thursdays, March 5 - 19, 1 to 2:30 PM Eastern.

    *** MUST Register for this Idealware series via this link.    Members, learn how to save $27 off live webinars.

  • Happy Brain Science: Thrive from Nine to Five

    Product not yet rated

    Happy Brain Science presents a self-paced,7-part course that helps teach you how to make positive changes in your daily actions.

    Happy Brain Science presents a self-paced,7-part course that helps teach you how to make positive changes in your daily actions. Would you like to be happier? Did you know that science suggests that happiness is a choice? This 7-part course helps teach you how to make positive changes in your daily actions. You'll learn how we often think about happiness in the wrong ways and how to change those beliefs. You'll be happier, more productive and less stressed. This is the same program, using brain science and positive psychology, that Happy Brain Science has been teaching live for years to thousands of employees. 

    Approved by The Association for CAWA CE credits. 

    Valued at $249, but The Association Member discount drops the price down to $55.30.  Members, learn how to access a coupon code.

  • Award-Winning Public Service Announcements

    Product not yet rated Includes Credits

    Attendees will learn what makes PSAs not only memorable but, more importantly, actionable

    A public service announcement can be a powerful tool for raising awareness of your organization and your issues. This webinar will show you the differences between advertisements and PSAs, and help you decide which one to develop to meet specific goals. We will review the basic components needed to create a successful PSA. Attendees will learn what makes PSAs not only memorable but, more importantly, actionable – inspiring your adopters, donors or volunteers to act.  Bonus, you’ll enjoy viewing several award-winning PSAs produced by your peers.

    This webinar recording has been approved for .5 Certified Animal Welfare Administrator continuing education credits.

    Tom Tholen, Senior Vice President, Marketing and Development

    The Association for Animal Welfare Advancement

    Tom Tholen is The Association's Senior Vice President of Marketing & Development. He has served as President of Companion Channel, a cloud-based digital screen media service that streamed into partner shelters. Tom is perhaps best known in the animal welfare industry as the former President & Chief Marketing Officer for Callahan Creek, which was the agency of record for Hill’s in the early days of their shelter program. Over the years, he has worked for several agencies, as well as major corporations including Hallmark, Sprint and General Electric. Tom received his BS in Journalism from the University of Colorado at Boulder.

  • There’s no “I” in TEAM: Coaching & Motivating for Maximum Impact

    Includes Credits

    Learn how to get the most from your team including tactics for leading by example.

    Would you rather be a boss or a coach?  Learn how to get the most from your team including tactics for leading by example.  We will cover the importance of incremental performance communication versus the standard once-a-year performance review.  We’ll talk about making the best hiring decisions and about making other tough HR decisions quickly yet humanely.  Hear some great advice from some of animal welfare’s most successful “coaches”.

    This webinar recording has been approved for 1 Certified Animal Welfare Administrator continuing education credit and 1 CE  by the Texas Department of State Health Services (DSHS) for Texas Animal Control Officers.

    Jim Tedford, CAWA

    President & CEO, The Association for Animal Welfare Advancement

    Jim Tedford accepted his dream job when he joined The Association as President & CEO in June of 2015.  But Jim is no stranger to the organization.  He has been a member for nearly 30 years and served as our Board Chairman some twenty years ago.  Jim has been actively engaged in the animal welfare movement for more than 34 years having served as CEO for animal sheltering organizations in New York, Louisiana and Tennessee.  He served as a regional director for The Humane Society of the United States and then spent six years providing direct response marketing services to animal welfare organizations. Jim presents frequently at national and regional conferences on various animal welfare issues, organizational development and not-for-profit management. 

  • MindEdge: Nonprofit Management Courses & Certificate in Nonprofit Management

    Product not yet rated

    Our partner, MindEdge, offers twelve 3-5 hour on-demand courses on Nonprofit Management topics, including a Certificate in Nonprofit Management. These courses have been pre-approved for CAWA CEs and some offer CFRE credits.

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    Our partner, MindEdge, offers twelve 3-5 hour on-demand courses on Nonprofit Management topics, including a Certificate in Nonprofit Management. These courses have been pre-approved for CAWA CEs and some offer CFRE credits.

    *** For full details and to register, see The Association's MindEdge Catalog here.  MindEdge courses are available to all of your staff and volunteers, so share this link to all!

    Course Titles: (length and fee vary)

    • Budgeting in a Nonprofit Organization
    • Capital Campaigns
    • Fundraising for Nonprofit Organizations
    • How to Read a Nonprofit Financial Statement
    • Introduction to Grant Writing
    • Introduction to Nonprofit Management
    • Leadership in a Nonprofit Organization
    • Nonprofit Board and Volunteer Development
    • Principles of Marketing for Nonprofit Organizations
    • Social Media for Nonprofits
    • Starting Your Own Nonprofit Organization
    • Strategy for Nonprofit Organizations
  • MindEdge: Human Resource Management Courses & Certificate in Human Resource Management

    Product not yet rated

    Our partner, MindEdge, offers eleven 1-5 hour on-demand courses on Humane Resource Management topics, including a Certificate in Human Resource Management. These courses have been pre-approved for CAWA CEs and some offer HRCIs, PDUs, and SHRM credits.

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    Our partner, MindEdge, offers eleven 1-5 hour on-demand courses on Human Resource topics, including a Certificate in Human Resource Management. These courses have been pre-approved for CAWA CEs and some offer HRCIs, PDUs, and SHRM credits. 

    *** For full details and to register, see The Association's MindEdge Catalog here. MindEdge courses are available to all of your staff and volunteers, so share this link to all!

    Course Titles: (length and fee vary)

    • Compensation and Benefits
    • Data and Human Resource Management
    • Employee Rights
    • Employee Safety
    • Employee Selection
    • Equal Employment Opportunity
    • Introduction to Human Resource Management
    • Performance Management
    • PHR Exam Prep Course
    • Preventing Sexual Harassment
    • Talent Management and Career Development