Our partner, MindEdge,offers a completely online and self-paced GED® Test Prep course. GED has four distinct sections—math, science, social studies, and reading through language arts. Each of these sections is represented with a separate course, allowing learners to more closely focus on those areas of the GED curriculum where the most scaffolding is needed. Each of the four courses includes exam-taking tips, a diagnostic test that doubles as a full-length practice exam, practice questions at the end of each module, and a second full-length practice exam at the end of the course. The suite of four courses contain more than 400 practice questions in total, and are designed to align as closely as possible to the questions test-takers will encounter on the official GED® exam.

Note: these courses are NOT approved for CAWA CEs.

*** For full details and to register, see The Association's MindEdge Catalog here. MindEdge courses are available to all of your staff and volunteers, so share this link to all!

Our partner, MindEdge,offers marketing training and a Certificate in Digital Marketing. Digital marketing helps organizations promote and sell products and services through online marketing methods such as social media messaging, website ads, Facebook marketing campaigns, Google Adwords, and more. It's vital to develop a marketing strategy that keeps up with the technology. Course in this certificate cover the strategic issues, marketing methods and tactics, industry terminology, and best practices. Each of the nine courses offer examples, videos from industry-leading practitioners, interactive games, and review questions to ensure mastery of the material.

Note: these courses are NOT approved for CAWA CEs but some award PDUs and HRCIs.

*** For full details and to register, see The Association's MindEdge Catalog here. MindEdge courses are available to all of your staff and volunteers, so share this link to all!

Course Titles: (length and fee vary)

• An Overview of Marketing
• Content Marketing
• Conversion Rate Optimization
• Digital Marketing Strategy
• Marketing Automation
• Mobile Marketing
• Paid Search (PPC)
• Search Engine Optimization
• Social Media Marketing
• Web Analytics

Our training partner MindEdge's Security Awareness Online Training teaches employees to identify and prevent security breaches before they happen. For four cents per day per employee, your staff will have year-long, anytime, anywhere access to our highly-rated online security awareness training. This comprehensive training spans the facets of security awareness from in-office to remote security, email to phishing attacks, malware to ransomware, cloud to social media, and more. In addition, the optional phishing simulation features the ability to simulate phishing attacks to test employees' ability to recognize and respond to attempted attacks.

Contact learning@theaawa.org about bulk discounts for large groups of employees.

*** For full details and to register, see The Association's MindEdge Catalog here. MindEdge courses are available to all of your staff and volunteers, so share this link to all!

Are you looking to increase team performance, streamline processes and drive employee engagement to the highest levels? Do you want to help make your organization the healthiest it has ever been? Then this webinar is for you!
 
During this engaging session, you will be introduced to the healthiest donut you’ve ever seen and learn about the four levers that work together to drive real organizational health:

• Emotional Intelligence
• Team Behaviors
• Operational Excellence
• Leadership Practices

These four levers form the basis of The Association’s new Certificate of Organizational Leadership program, which builds new skills in senior leaders and mid-managers, and demonstrates specific actions you can take to increase your organization’s effectiveness, efficiency, and engagement. This introductory webinar is a great opportunity for you to get a taste of the full certificate program. 

Live webinar attendees will learn about the program and receive a valuable discount off the Certificate program! 

This webinar has been approved for 1 Certified Animal Welfare Administrator continuing education credit.

Is your organization or are some of your staff the “go to” people in your field? Do others look to you for insights, trends, and guidance in a rapidly changing world?  Are you frequently called by the media, and asked to contribute to publications or to speak at events? Or do you wish you were? Thought leaders are experts whose work, knowledge and experience are actively sought out by others – because those people have been introduced to the expert via good marketing. Learn how to take your nonprofit from being an expert to being a well-respected and well-known thought leader. After this session, you will understand:

• The difference between expertise and thought leadership
• How to determine if thought leadership is an appropriate strategy for your organization
• The communications tactics and best practices most often associated with thought leadership
• How your communications strategy will need to be adjusted to include thought leadership

This 36-minute webinar recording has been pre-approved for 0.5 Certified Animal Welfare Administrator continuing education credits.

Now part of the 5-part Communications series. Register for the series and save $5.

External communications work is much easier with consistent, frequent, and transparent internal communications.  During this webinar, you’ll learn how to turn your external communications skills inward and communicate more effectively with your board and staff. 

This session is Part 1 in a 5-part series on great internal communications and team management. Register for the full series and save $5 on the package.

This webinar has been pre-approved for 1 Certified Animal Welfare Administrator continuing education credit.

Producing an annual report is a management best practice. But let’s face it: traditional annual reports are also time-consuming and expensive with questionable return on investment. How can you turn what feels like a waste of resources into a powerful communications piece to your donors and other supporters? We’ll explore the trends toward shorter, more modern annual reports that are much easier to create and that provide real value to you and to your constituents. After this session, you will understand:

• How to choose a format that does the work of an annual report, but is easily repurposed for other uses too
• How to tell the story beyond the stats and financials
• The best formulas for creating powerful annual report infographics and videos
• What to do with donor lists and other space-hogging elements when you decide to do a short report instead 

This webinar has been pre-approved for 1.0 Certified Animal Welfare Administrator continuing education credits and 1 point by the Certified Fund Raising Executives (CFRE).

Now part of the 5-part Communications series. Register for the series and save $5.

Change is important, even though it’s basic human nature to resist it! According to experts, 70% of change efforts fail.

Whether you are creating new programs, expanding operations, moving into a new shelter, or any other change, it can be tough for your staff and volunteers. This webinar will help increase understanding of the aspects of organizational change, increasing readiness and buy-in while minimizing resistance. We will draw upon research in neuroscience to help us apply evidence-based strategies in our daily work. We’ll arm you with key strategies for understanding resistance to change and provide effective tactics for moving people past it. 

This webinar has been pre-approved for 1 Certified Animal Welfare Administrator continuing education credit.

Sometimes a set-back is really a remarkable path forward.  This is a story about shaping our best possible future by changing the lens through which we view our challenges.  Join Rachel D.K. Finney, CEO of Columbus Humane, for an inspiring look at how she and her team leverage adversity and make the best of difficult situations by shifting perspectives.  Conquer any challenge from catastrophic flooding to feline overpopulation with a journey to the bright side. 

This session creates an opportunity to consider the “up side of down.”  Finney, a self-proclaimed “advantage-ist” teaches the audience to consider the advantages of experiencing hardship and the good that can come from otherwise bad situations.  Attendees will receive an advantage inventory and a reflection activity ready for immediate use. 

This webinar has been pre-approved for 1 Certified Animal Welfare Administrator continuing education credit.

Evolution happens quickly in the animal welfare field. Our roles are continuously changing, and our focus has become much more external. The world, as it turns out, does not start and stop inside the walls of our shelters. We are meeting important community needs like access to care, community outreach, and disaster response.

In this keynote address recording, you will hear from a 35-year veteran of the industry how animal welfare organizations can fulfill their missions outside the shelter. This presentation was recorded at the 2019 ASPCA Maddie's® Cornell Shelter Medicine Conference.