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  • Product not yet rated

    The Strength in Numbers Series presented by Shelter Animals Count will increase your capacity to use your organization's data effectively.

    The Strength in Numbers Series presented by Shelter Animals Count will increase your capacity to use your organization's data efficiently and effectively.

    All three sessions will be presented by Stephanie Filer, Executive Director of Shelter Animals Count.

    Register for all three webinars or register for individual sessions:

    - 10/12/22 Quality Time: Standards for Entering & Using Data

    - 11/02/22 Decisions, Decisions: Using Data to Evaluate Programs & Identify Opportunities

    - 12/07 What's the Story with your Data?

    These live and recorded programs are each approved for 1 Certified Animal Welfare Administrator continuing education credit and NACA CE.

    Blogs about the series:

  • Product not yet rated Includes Credits Includes a Live Web Event on 12/07/2022 at 3:00 PM (EST)

    Looking to use your data to create media interest, debunk myths, shout about your successes, and get more funding?

    Looking to create media interest, debunk myths, shout about your successes, and get more funding? Let data do it for you. Learn how to:

    • Tell your story effectively using data through visualization development
    • Simplify the message for reporters and various stakeholders
    • Use individual stories about pets and their people to illustrate the faces behind the numbers

    Presented by Stephanie Filer, Shelter Animals Count

    This live and recorded program is approved for 1 Certified Animal Welfare Administrator continuing education credit and 1 NACA CE.

    This session is the third in a 2022 Strength in Numbers Series – presented by Shelter Animals Count. Register for the other sessions:

    10/12/22 Quality Time: Standards for Entering & Using Data

    11/02/22 Decisions, Decisions: Using Data to Evaluate Programs & Identify Opportunities

    Blogs about the series:



    Technical Issues During a Live Webinar?

    Stephanie Filer

    Executive Director, Shelter Animals Count

    Stephanie has worked in senior leadership positions at non-profits for nearly 20 years, leading high-performing communications, development, and operations teams. Her advocacy efforts at the state and local level have led to countless changes in animal welfare legislation, including overturning multiple decades-old breed  specific /discriminatory ordinances across Iowa.

    After nearly 12 years at the Animal Rescue League of Iowa, in August 2021 she joined Shelter Animals Count as Executive Director to further advance animal welfare across the country through data-enabled insights. Her professional and civic achievements have earned her Forty Under 40 recognition and the first annual Stephanie Filer Community Impact Award, among many other awards and honors.

  • Includes Credits Recorded On: 11/02/2022

    Learn about key data and calculations used to measure success and how to identify opportunities and evaluate program effectiveness.

    Quality data are solid building blocks for decision-making. Participants of this session will learn:

    • The key data and calculations used to measure success
    • How to identify opportunities and evaluate program effectiveness

     Stephanie Filer from Shelters Animal Count will explore how data is collected, analyzed, and used in the industry, with real case studies by shelter leaders who have used simple and complex metrics to aide in their decision-making. 

    This live and recorded program is approved for 1 Certified Animal Welfare Administrator continuing education credit and 1 NACA CE.

    This session is the second in a 2022 Strength in Numbers Series – presented by Shelter Animals Count. Register for the other sessions:

    -10/12/22 Quality Time: Standards for Entering & Using Data

    - 12/07 What's the Story with your Data?

    Blogs about the series:



    Technical Issues During a Live Webinar?

    Stephanie Filer

    Executive Director, Shelter Animals Count

    Stephanie has worked in senior leadership positions at non-profits for nearly 20 years, leading high-performing communications, development, and operations teams. Her advocacy efforts at the state and local level have led to countless changes in animal welfare legislation, including overturning multiple decades-old breed  specific /discriminatory ordinances across Iowa.

    After nearly 12 years at the Animal Rescue League of Iowa, in August 2021 she joined Shelter Animals Count as Executive Director to further advance animal welfare across the country through data-enabled insights. Her professional and civic achievements have earned her Forty Under 40 recognition and the first annual Stephanie Filer Community Impact Award, among many other awards and honors.

  • Product not yet rated Includes Credits Recorded On: 10/12/2022

    By standardizing definitions and data entry practices, we can ensure the highest quality data -- within organizations, regionally, and nationally.

    The insights that data provide are only as good as the quality of data entered. By standardizing definitions and data entry practices, we can ensure the highest quality data -- within organizations, regionally, and nationally. In this session, you’ll:

    • Get a sneak preview at the NEW Data Dictionary that will be released this fall by Shelter Animals Count
    • Explore challenges with animal-level data and what’s needed next
    • Gain a deeper understanding of standard definitions of data fields and terms in the industry
    • Learn to ensure high-quality data entry within your organization

    This live and recorded program is approved for 1 Certified Animal Welfare Administrator continuing education credit and 1 NACA CE.

    This session is the first in a 2022 Strength in Numbers Series – presented by Shelter Animals Count. Register for the other sessions:

    - 11/02/22 Decisions, Decisions: Using Data to Evaluate Programs & Identify Opportunities

    - 12/07 What's the Story with your Data?

    Blogs about the series:

    Stephanie Filer

    Executive Director, Shelter Animals Count

    Stephanie has worked in senior leadership positions at non-profits for nearly 20 years, leading high-performing communications, development, and operations teams. Her advocacy efforts at the state and local level have led to countless changes in animal welfare legislation, including overturning multiple decades-old breed  specific /discriminatory ordinances across Iowa.

    After nearly 12 years at the Animal Rescue League of Iowa, in August 2021 she joined Shelter Animals Count as Executive Director to further advance animal welfare across the country through data-enabled insights. Her professional and civic achievements have earned her Forty Under 40 recognition and the first annual Stephanie Filer Community Impact Award, among many other awards and honors.

    Samantha Hill

    Director of Data and Technology, Shelter Animals Count

    Samantha Hill joined Shelter Animals Count as the Director of Data and Technology in February 2022 where she combines her passion for animals with her education in research and data analysis to understand national trends and community impact. She started her career in higher education administration at Case Western Reserve University where she completed a Masters in Nonprofit Organization and discovered her passion for details, research, data and organizational impact. 

  • Product not yet rated

    The Strength Training for Fundraisers series hosted by RKD Group will give you valuable tools to build your funding pipeline; build deeper relationships with donors; and develop timely messaging to entice current, past, and new donors.

    Sponsored by   image

    The Strength Training for Fundraisers series hosted by RKD Group will give you valuable tools to build your funding pipeline; build deeper relationships with donors; and develop timely messaging to entice current, past, and new donors.

    Click on the Register button to be enrolled in all three sessions or use the links below to register for individual webinars:

    9/14/22 A Bigger, Stronger Pipeline to Major Gifts 

    9/21/22 Breaking Down Resistance: Convincing Animal Lovers to Give to People

    9/28 Sticking to the Plan: Monthly Giving Doesn’t Happen by Chance


    The webinars - both live and recorded - are each approved for 1 Certified Animal Welfare Administrator continuing education credit and 1.0 CFRE.

  • Product not yet rated Includes Credits

    How do you build a strong monthly giving program that lifts your net revenue?

    Successful nonprofits know that consistent, dependable revenue is increasingly valuable—that’s why fundraisers work to sustain monthly giving. But how do you activate and power up a strong monthly giving program that lifts your net revenue?

    RKD Group recently formed a task force to study the data around what drives donors to give monthly. They’ll share the findings in this webinar, and provide examples of how to step up to an “always on” approach to sustainer conversion.

    Presenters:    

    • Hayley Smith Vice President, Digital, RKD Group
    • Maegan Hoffmann, Director of Donor Experience, SPCA of Texas

    Sponsored by   image

    This session is the third in a 2022 Strength Training for Fundraisers series hosted by RKD Group. Register for the other sessions:

    9/14/22 A Bigger, Stronger Pipeline to Major Gifts

    9/21/22 Breaking Down Resistance: Convincing Animal Lovers to Give to People

    Recorded Webinars with RKD: Future-focused Fundraising (2021)

    Read the blog: Monthly Giving Doesn’t Just Happen


    This live and recorded program is approved for 1 Certified Animal Welfare Administrator continuing education credit and 1.0 CFRE.


    Read these blogs from RKD:

    Don't Let Inflation Slow You Down

    4 Simple Stewardship Practices 

    Major Donors: Your Secret to a Successful Year-End in 2020 -- includes link to their ebook Donors and Data: where do we draw the line?


    Learn about our two fundraising certificate programs:

    The Association Fundraising Professional Certificate Program  For individuals with less than 2 years of professional fundraising experience. 

    The Association Fundraising Executive Certificate Program  For individuals with more than 2 years of professional fundraising experience.


    Technical Issues During a Live Webinar?

    Maegan Hoffmann

    Director of Donor Experience, SPCA of Texas

    Maegan Hoffmann is the Director of Donor Experience for SPCA of Texas. She has led integrated million-dollar fundraising strategies for nonprofits of all sizes for more than 10 years. With a passion for donor-centricity, Maegan is a data-informed risk-taker who is deeply devoted to the wholistic donor experience. 

    ​Hayley Smith

    Vice President, Digital, RKD Group

    Hayley Smith is Vice President, Digital, at RKD Group. She has 15 years of experience working alongside nonprofits to create integrated digital strategies that lead to multichannel growth and high-value donors. Hayley has been with RKD since 2019, and she helps dozens of animal welfare organizations across the U.S. see the big picture of digital performance, guiding strategies that optimize online donor journeys to tell their story on devices of all shapes and sizes.

  • Includes Credits Recorded On: 09/21/2022

    We’ll discuss the potential challenges of convincing a group of animal lovers to give money to people to help animals.

    For the last two decades, the field has diligently asked people to spay, neuter, and adopt pets to reduce the homeless pet population. Now, a new message centered around trust and keeping pets and people together is gaining traction.

    In this webinar, we’ll sculpt and transform this shift into a fundraising offer. RKD Group will discuss the potential challenges of convincing a group of animal lovers to give money to people to help animals, and share what they’ve learned so far about this culture shift.

    Presenters:    

    • David Miller, Senior Vice President, RKD Group
    • Matt Pepper, CEO, Michigan Humane
    • Jamie Westrick, Chief Philanthropy Office, Michigan Humane

    Sponsored by   image

    This session is the second in a 2022 Strength Training for Fundraisers series hosted by RKD Group. Register for the other sessions:

    9/14/22 A Bigger, Stronger Pipeline to Major Gifts

    9/28 Sticking to the Plan: Monthly Giving Doesn’t Happen by Chance

    Recorded Webinars with RKD: Future-focused Fundraising (2021)


    This live and recorded program is approved for 1 Certified Animal Welfare Administrator continuing education credit and 1.0 CFRE.


    Read these blogs from RKD:

    Don't Let Inflation Slow You Down

    4 Simple Stewardship Practices 

    Major Donors: Your Secret to a Successful Year-End in 2020 -- includes link to their ebook Donors and Data: where do we draw the line?


    Learn about our two fundraising certificate programs:

    The Association Fundraising Professional Certificate Program  For individuals with less than 2 years of professional fundraising experience. 

    The Association Fundraising Executive Certificate Program  For individuals with more than 2 years of professional fundraising experience.


    Technical Issues During a Live Webinar?

    David Miller, Senior Vice President, RKD Group

    David Miller is Senior Vice President at RKD Group, a leading fundraising and marketing services provider to hundreds of nonprofit organizations. He brings more than two decades of animal welfare experience to help organizations craft their fundraising strategies for success. Prior to joining RKD in 2011, David spent 14 years working at animal welfare organizations, including serving as the CEO of three organizations in Florida and North Carolina.

    Matt Pepper

    CEO, Michigan Humane

    Matt Pepper is president and CEO of the Michigan Humane. Previously he served in leadership roles in New Mexico, Tennessee, and Louisiana. His career began as an animal cruelty investigator. Matt has served on several boards including NACA, the Michigan Association of Animal Control Officers, and the Louisiana Animal Control Association. He is the Chair of the Board for The Association for Animal Welfare Advancement.

    Jamie Westrick

    Chief Philanthropy Office, Michigan Humane

    Jamie Westrick joined Michigan Humane as Chief Philanthropy Officer in February 2020, following 17 years in public media fundraising, marketing, and program development.  Jamie specializes in revenue development and communications by aligning a strategic vision and operational goals with donor relationships.  Since arriving to Michigan Humane, Jamie has had success in broadening its donor base, funding mix and message through the human-centered approach to animal welfare.  

  • Includes Credits Recorded On: 09/14/2022

    The key to enhancing your donor pipeline is by cultivating the right prospects into deeper relationships—but where do you begin?

    In today’s economic climate, pipeline development is one of the most important fundraising trends facing animal welfare organizations. The key to enhancing your upward migration is by cultivating the right prospects into deeper relationships—but where do you begin?

    In this webinar, we’ll discuss:

    • Using analytics and modeling to reveal the wealth in your file
    • Crafting a communication strategy that speaks to mid and major donors
    • Combining structure and energy to steward these donors properly

    Presenters:   Karla Baldelli, Vice President, Donor Engagement, RKD Group

    Sponsored by   image

    This session is the first in a 2022 Strength Training for Fundraisers series hosted by RKD Group. Register for the other sessions:

    9/21/22 Breaking Down Resistance: Convincing Animal Lovers to Give to People

    9/28 Sticking to the Plan: Monthly Giving Doesn’t Happen by Chance

    Recorded Webinars with RKD: Future-focused Fundraising (2021)


    This live and recorded program is approved for 1 Certified Animal Welfare Administrator continuing education credit and 1.0 CFRE.


    Read these blogs from RKD:

    Don't Let Inflation Slow You Down

    4 Simple Stewardship Practices 

    Major Donors: Your Secret to a Successful Year-End in 2020 -- includes link to their ebook Donors and Data: where do we draw the line?


    Learn about our two fundraising certificate programs:

    The Association Fundraising Professional Certificate Program  For individuals with less than 2 years of professional fundraising experience. 

    The Association Fundraising Executive Certificate Program  For individuals with more than 2 years of professional fundraising experience.


    Technical Issues During a Live Webinar?

    Karla Baldelli

    Vice President, Donor Engagement, RKD Group

    Karla Baldelli, Vice President, Donor Engagement at RKD Group, is an elite nonprofit fundraising executive with a 25-year career in mid-major donor fundraising, engagement and stewardship. Her experience includes transformational roles with JDRF, Coast Guard Foundation, American Heart Association, Arthritis Foundation, The Salvation Army and Susan G. Komen for the Cure. Since coming to RKD, she has helped organizations implement holistic mid-level programs and execute virtual events. Karla believes in keeping the donor experience at the heart of all fundraising efforts, which results in more inspired giving and increased revenue.

    Fiona Cunningham

    The RKD Group

    Born, raised and educated in the UK, Fiona commenced a successful 13-year career in international business with Fortune 100 Corporations, resulting in serving as president of a wholly-owned subsidiary of a major global corporation. With a life-altering event, she adjusted her career aspirations toward the nonprofit sector.

    After 18 years leading distinguished partner engagement with local and national nonprofits, including Arthritis Foundation and American Cancer Society, she joined RKD Group. Her expertise spans leadership development, strategic planning, corporate partnerships, major gifts, cause campaigns, distinguished events and volunteer leadership recruitment.

  • Product not yet rated Recorded On: 08/17/2022

    The panel will explore the challenges of companion animal transport and what the future holds.

    The data from Shelter Animals Count tells us shelters are full right now because there have been more animals entering shelters than leaving them for the past 5 months straight. Traditional methods for alleviating shelter crowding, including transport, are proving difficult to implement due to staffing and volunteer shortages, decreased funding, and other roadblocks. 

    Animal transport, at its most basic level, is a supply and demand equation. However, there is much more to consider when establishing a successful transport program that benefits communities, adopters, over-crowded source organizations, destination organizations, and most importantly, companion animals. This exclusive roundtable conversation will explore the current challenges of companion animal transport and discuss how shelters are adapting in a COVID world. Questions from the audience will follow the roundtable discussion. 

    Moderated by Jim Tedford, CAWA, CEO & President, The Association for Animal Welfare Advancement

    The Roundtable Panel:

    • CJ Bentley, Vice President for Animal Welfare, Atlanta Humane Society, Georgia
    • Jillian Sergio, Executive Director, Companion Animal Alliance, Louisiana
    • Karen Walsh, CAWA, Senior Director, Animal Relocation, ASPCA
    • Matt Witte, Vice President of Operations/COO, Wisconsin Humane Society, Wisconsin

    This roundtable has been pre-approved for 1 Certified Animal Welfare Administrator continuing education credit.

    Read the Q&A blog.

    CJ Bentley

    Vice President for Animal Welfare, Atlanta Humane Society

    CJ Bentley began her career in animal welfare as volunteer with theMichigan Humane Society as a canine behavior consultant.  After a briefstint as Executive Director for APDT, she joined Michigan Humane staff,remaining there for somewhere around 20-plus-ish years, much of that timeserving as their Sr. Director of Operations.  She is currently the VP ofAnimal Welfare with Atlanta Humane Society, where she’s been for last 4years.  Her responsibilities include animal sheltering and logistics,community outreach, volunteers, and the animal protection unit at AHS.

    Jillian Sergio

    Executive Director, Companion Animal Alliance

    Jillian is Companion Animal Alliance's Executive Director, starting April 2019. Previously, Jillian was CAA’s Outreach Manager overseeing the Communications, Adoptions, Foster, Rescue and Volunteer departments. Her work depended on coordination with our veterinary, intake and kennel teams. During her time away, she was Manager of the Steamboat Springs, CO public shelter, including all aspects of shelter operations. Prior to working in animal welfare, Jillian’s background included nonprofit program management.

    Karen Walsh, CAWA, LVMT, CFE

    Senior Director, Animal Relocation, ASPCA

    Karen S. Walsh, CAWA, LVMT, CFE, is the Senior Director of Animal Relocation for the ASPCA and the former executive director of the McKamey Animal Center in Chattanooga, TN. She graduated from Blue Ridge in Virginia with a degree in veterinary technology and has achieved designations as a Certified Animal Welfare Administrator and a Certified Compassion Fatigue Educator. Karen has held leadership positions in both veterinary and animal welfare organizations and was appointed to serve on the Tennessee state Board of Veterinary Medical Examiners. 

    Matt Witte

    Vice President of Operations/COO,​ Wisconsin Humane Society

    Matt Witte has been with Wisconsin Humane Society for 17 years, including as VP of Ops for the past 11 years. Previously he was in other Ops and HR roles.  

  • Includes Credits

    ​Designed for individuals with more than 2 years of professional fundraising experience. These six self-paced modules provide a fundamental level of fundraising knowledge to animal welfare leaders.

    Sponsored by  

    image

    * Designed for individuals with more than 2 years of professional fundraising experience. These six self-paced courses provide an advanced level of fundraising knowledge to animal welfare leaders, especially Executive Directors and development team leaders.

    Modules in the Fundraising Executive Program:

    I. Program Evaluation
    II. Planned Giving
    III. Effective Boards
    IV. Prospect Research
    V. Major Donors & Campaigns
    VI. Grant Writing 

    Each module contains:

    • A training video which runs 40-65 minutes
    • 2-3 relevant articles to read in advance of watching each module’s video.  These articles will be referenced and discussed during each video. 
    • A few questions to answer in your course workbook *
    • 1-5 activities to complete ** 

    ** Optional but highly recommended!

    Upon completion of the course, participants will be provided with two hours of virtual coaching with the course developer, Mike Buckley, to review an in-depth evaluation of their program, discuss the major takeaways, and answer any additional questions the participants may have.

    Plan to spend at least 8 hours on this program. You may earn 8 hours of CAWA CE upon successful completion of the Fundraising Professional Certificate Program. This program has also been approved by CFRE for 8 CEs.


    Professional Members and Industry Partner rate: $199  (Learn about Membership) Learning Member rate: $325 

    BULK REGISTRATION: Enroll 5 or more of your staff/volunteers for the program at once and save $50 per person. Not valid with other discounts. Contact learning@theaawa.org for instructions.


    Less than two years of fundraising experience? See The Association Fundraising Professional Certificate Program


    Modules in the Fundraising Executive Program:

    I. Program Evaluation

    There are multiple ways to evaluate the health of your fundraising program beyond your total dollars raised.  Often times, organizations are focused solely on achieving a dollar goal that they 
    are not paying close enough attention to other important metrics within their program. Review the top ten indicators every organization should know; discuss strategies to have a positive impact on these metrics; and integrate metrics into staff evaluation 

    II. Planned Giving

    Planned Gifts are an uptapped opportunity for most animal welfare non-profits. Review simple will bequest language and effective marketing strategies; discuss creation of a Planned Giving Advisors committee and a Gift Acceptance Policy; and discuss donor advised funds and additional complex planned giving vehicles. 

    III. Effective Boards

    An effective board of directors for any non-profit organization must be willing to share their time, talent, and treasure. Boards of Directors have a fiduciary responsibly to the organization 
    and play a critical role in advancing the mission of the organization. Review strategies for board member recruitment and retention plus how to handle departures; consider common expectations for board members; and discuss effective board governance. 

    IV. Prospect Research 

    Prospect research is an important tool that empowers staff to learn more about their current donors and communicate with them more effectively. Discover cost-effective tools for prospect research; develop individual donor profiles for prospects; and develop individual donor cultivation, solicitation, and stewardship plans 

    V. Major Donors & Campaigns

    Major Gift and\or Capital Campaigns are monumental opportunities for non-profit organizations. These efforts are significant undertakings and should be entered into only after careful planning and evaluation.  A successful campaign effort will raise funds, exposure, and capacity for the organization. Discover basic components of a campaign effort, including feasibility studies; discuss important fundamental steps to take leading up to campaign efforts; and discuss hiring outside counsel, attracting and retaining staff and board member involvement.  

    VI. Grant Writing 

    Grant writing is both an art and a science and requires planning, data collection, and data-based projected outcomes. Grants are also important opportunities to support current programs 
    within your organization. Learn how to research grant opportunities; discuss data gathering; and understand project evaluation techniques.

    Michael J. Buckley, CFRE

    President

    The Killoe Group

    A career fundraiser, Michael J. Buckley, CFRE is a non-profit consultant, coach, and speaker whose work focuses on small and medium-sized non-profit organizations.  As President of The Killoe Group, Mike's extensive experience includes annual campaign audits and management, capital campaign leadership, feasibility studies, interim and ad-hoc program leadership, board governance and capacity building. 

    Previous to his consulting career, Mike served as the Chief Philanthropy & External Affairs Officer at the Mohawk Hudson Humane Society in Albany, NY. In this role, Mike had overall responsibility for unrestricted, capital and legacy giving as well as strategically increasing the exposure of the organization.  Mike lead the organization’s first capital campaign which resulted in a 24,000 square foot state-of-the-art Animal Care Center.

    The Association asked Mike to develop two Fundraising Certificate programs after his presentation at our Spring Conference in 2019. Check them out!